INTERIOR SHOOT
ARKSEN 85
Arksen Marine - 360 Campaign
Leading the photoshoot of the first Arksen 85 in the water. Organising pre & post production along with the amplification plan.
CONTRIBUTIONS
THE PLAN
Using these assets across print, organic & paid media, social channels.
THE GOAL
To introduce people to Arksen 85 in a way that reflected the Arksen brand. Trying to make the photography stand out against other yacht photography.
MY ROLE
Planned & executed this shoot, booking and organising all talent and managing all parts of the production of this shoot.
Making sure to communicate the brand message through all aspects of this shoot.
Helping to increase leads by 40% with this shoot.
FAST & LIGHT PURSUITS
Arksen Labs - Meta
Highlighting & amplifying SS24, showing the new range of technical clothing perfect for trail running.
CONTRIBUTIONS
THE PLATFORMS
Instagram: 9 organic posts & 3 reels
Facebook: 9 organic posts & 6–9 ads
THE GOAL
To introduce people to Arksen Apparel’s new technical summer range. Showing the range and capabilities of the product.
MY ROLE
Briefed in the photoshoot, creating mood boards and a full briefing shoot to execute the correct message.
Oversaw the amplification and execution plan, organising photographers and videographers to complete the photoshoot to a high standard.
HIGH SUMMER BOATING LIFE
Arksen Marine - Meta
Embracing people into the Arksen Spirit of how summer is best spent with an Arksen Boat.
CONTRIBUTIONS
THE GOAL
To produce content in a social first manner to promote summer feelings in an authentic Arksen way.
THE PLATFORMS
Instagram: 8 organic posts & 4 reels
Facebook: 9 organic posts & 6–9 ads
TikTok: 3 lifestyle videos
CONTRIBUTIONS
Briefed in the photoshoot to capture high summer on an Arksen boat. Capturing the essence of family and showing people what life looks like with an Arksen.
Created the plan to role these assets out across all different marketing media. Briefing them into media and agencies to help support our amplification plan.